Tweet of the Week @tomcolson

Tom Colson, CEO of IP.com, restated on Twitter @tomcolson a policy for public communications by employees in 140 characters permitted by Twitter for each tweet, as these postings are called by those who are following this emerging social interaction. Tom credits another lawyer, Jay Shepherd, @jayshep for the thoughtful and carefully drafted Twitter policy.
Our Twitter policy: Be professional, kind, discreet, authentic. Represent us well. Remember that you can’t control it once you hit “update.”
As noted by Tom in another tweet this week, he's not the first CEO to embrace Twitter as another effective way to communicate with those following similar interests in his work @ipdotcom and his other interests, which are outlined in his profile on Twitter. An increasing number of executives are now on Twitter. There's even a website called ExecTweets that aggregates their tweets.
Sun Microsystem's CEO, Jonathan Schwartz, has been blogging and twittering for well over a year. And this new policy for Twitter is really not new. It's simply a twitterable summary the Sun Guidelines on Public Discourse that Tom Colson adopted in his 2007 blog post about why we believe in business blogs. For all the same good reasons, we also believe in Twitter for business, and encourage employees of IP.com, if they're interested in social interaction on the internet, to join the conversation on Twitter, keeping in mind our policy, which is simply good advice for anyone.


